From Vision to £100 Million: The Power of Card-Linked Offers

At LUX Rewards, we’ve just hit a milestone worth celebrating: £100 million in revenue driven for our partners! 🎉

When we started LUX, our mission was simple but ambitious—connecting brands and customers in a seamless, rewarding way. Today, that vision is a reality, thanks to the merchants who believed in us, the banks, airlines, and loyalty programmes that embraced our model, and the incredible team that powers it all.

Why This Matters

This milestone isn’t just about a big number; it’s proof that card-linked offers (CLOs) are transforming customer engagement. Unlike traditional discounting methods, CLOs:

✅ Deliver seamless rewards – no need for codes, links, or extra steps
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✅ Increase transaction volumes – by making cashback effortless.

✅ Strengthen brand loyalty – by rewarding customers for their everyday spending.

What’s Next?

We’re just getting started. The next £100 million is waiting, and we want you to be part of it. Whether you’re a merchant looking to drive higher sales or a loyalty provider seeking better engagement, LUX is here to help.

Let’s make the next milestone happen – together. 🚀